市场营销专业哪家强?英国大学offer怎么选?
昨儿个,有学妹问我,“已拿到纽卡斯尔大学、利兹大学和谢菲尔德大学市场营销专业offer,选择哪个好呢?”
市场营销专业没有排名可参考,如果参考英国大学排名,学妹又嫌没有拿到TOP5英国大学的offer,怎么办?
其实,很简单,对比他们的英国大学排名;相同专业的入学要求;毕业率;就业前景;学费;地理位置;交通;教育质量;课程设置等。
作为近年来最热门的英国留学专业,90后毕业生最赚钱的专业,市场营销已经渗入到各种企业里,不仅是外资企业、民营企业,国有企业也都在讲市场营销。
市场营销(Marketing)又称市场学、市场行销或行销学,MBA、EMBA等经典商科管理课程均将其作为对管理者进行管理和教育的重要模块包含在内。
市场营销专业可以使学生能够更仔细地审视、理解消费者的行为。
在英国,大多数院校开设有市场营销本科专业课程,而市场营销硕士专业,由于课程都非常的细化,雅思要求也高的离谱,所以你懂得!
虽然开设市场营销本科专业的英国大学特别多,开设市场营销硕士专业的英国大学也不少,但是为了同学们很快地选择已到手的offer,我今天总结一下热门英国大学的市场营销专业们。
Undergraduate Degrees 2016 Entry
International Marketing and Management BSc Honours (N5N2) - London campus
Marketing BSc Honours (N500)
Marketing and Management BA Honours (NN52)
查看专业详细信息请戳官网:
http://www.ncl.ac.uk/undergraduate/degrees/
Postgraduate
Advanced International Business Management and Marketing MSc, MSc
Cross-Cultural Communication and International Marketing MA
E-Business (E-Marketing)MSc
International Marketing MSc
International Marketing MSc (London campus)
Marketing MPhil, PhD
查看专业详细信息请戳官网:
http://www.ncl.ac.uk/postgraduate/courses/
Undergraduate 2016/17
Management with Marketing
Fashion Marketing
International Business and Marketing
查看专业详细信息请戳官网:
http://courses.leeds.ac.uk/course-search?query=Marketing&type=UG
Masters 2016/17
利兹大学市场营销专业接受任何背景。。。
Advertising and Marketing
International Marketing Management
Consumer Analytics and Marketing Strategy
Corporate Communications, Marketing and Public Relations
查看专业详细信息请戳官网:
http://courses.leeds.ac.uk/course-search?query=Marketing&type=PGT
Postgraduate (research)2016/17
Marketing
查看专业详细信息请戳官网:
http://courses.leeds.ac.uk/course-search?query=Marketing&type=PGR&term=201617
谢菲尔德大学(University of Sheffield)
Undergraduate prospectus 2016
2016年入学没有开设市场营销类本科专业。
Prospective postgraduates
Global Marketing Management - MSc
International Management and Marketing - MSc
Marketing Management Practice - MSc
查看专业详细信息请戳官网:
http://sheffield.ac.uk/postgraduate/taught/courses/all
圣安德鲁斯大学(The University of St Andrews)
Undergraduate Prospectus
2016 Entry
MN5554: MARKETING AND SOCIETY
查看专业详细信息请戳官网:
http://www.st-andrews.ac.uk/courses/search
Taught programmes
有工作经验的申请人备受圣安德鲁斯大学欢迎!
Marketing MLitt
查看专业详细信息请戳官网:
http://www.st-andrews.ac.uk/study/pg/options/taught/programmes/
帝国理工学院(Imperial CollegeLondon)
Undergraduate
Courses for 2016 entry
2016年入学没有开设市场营销本科专业。。。
Postgraduate
Courses for 2016–17
IC市场营销专业只要应届毕业生,超过XX工作经验的不收!!!
Strategic Marketing
Imperial CollegeBusiness School
Qualification/s: MSc
Mode of study: 1Y FT
帝国理工学院的MSc strategic marketing,主要探讨市场营销策略的新兴技术,类似社交媒体,数码媒体等的基本原理和如何运用到营销上。
查看专业详细信息请戳官网:
http://www.imperial.ac.uk/study/pg/courses/
Undergraduate Course
2016年入学没有开设市场营销本科专业。。。
Taught Courses
Marketing and Strategy (MSc)
华威大学市场营销专业也只要应届毕业生,超过XX工作经验的不收!!!
查看专业详细信息请戳官网:
http://www2.warwick.ac.uk/study/postgraduate/courses/coursea2z/
南安普顿大学(University of Southampton)
Undergraduate
WN25 BA Fashion Marketing/Management
查看专业详细信息请戳官网:
Postgraduate
南安普顿大学市场营销专业需要相关背景。
查看专业详细信息请戳官网:
Undergraduate degree programmes
格拉斯哥大学没有开设市场营销本科专业。。。
Taught degree programmes
International Strategic Marketing [MSc]
格拉斯哥大学市场营销专业需要相关背景。
查看专业详细信息请戳官网:
http://www.gla.ac.uk/postgraduate/taught/
Undergraduate courses
Marketing
Marketing (with a year in industry)
查看专业详细信息请戳官网:
https://www.york.ac.uk/study/undergraduate/courses/
Postgraduate courses
约克大学市场营销专业接受任何背景。。。
Global Marketing
查看专业详细信息请戳官网:
https://www.york.ac.uk/study/postgraduate/courses/all]
伦敦大学国王学院(King's College London)
伦敦大学国王学院没有开设市场营销本科专业。。。
Postgraduate
International Marketing MSc
KCL市场营销专业接受任何背景。。。
查看专业详细信息请戳官网:
http://www.kcl.ac.uk/study/Search-results.aspx?CourseKeywords=Marketing&CourseLevel=PG
Undergraduate Course
Advertising and Marketing : BA Hons : N501
· Marketing : BSc Hons : N500
· Marketing (Study Abroad) : BSc Hons : N502
· Marketing Management : BSc Hons : N503
· Marketing Management (Study Abroad) : BSc Hons : N504
· Marketing and Design : BSc Hons : NW52
· Marketing with Psychology : BSc Hons : N5C8
查看专业详细信息请戳官网:
Postgraduate Courses
· Advanced Marketing Management : MRes
· Advanced Marketing Management : MSc
Management Science and Marketing Analytics : MSc
Marketing : MSc
Marketing : PhD
查看专业详细信息请戳官网:
http://www.lancaster.ac.uk/study/postgraduate/postgraduate-courses/
曼彻斯特大学(The University of Manchester)
Undergraduate courses for entry in 2016
Fashion Marketing
Information Technology Management for Business (Marketing) (3 Years)
Information Technology Management for Business (Marketing) with Industrial Experience (4 Years)
Management (Marketing) (3 Years)
Management (Marketing) with Industrial/Professional Experience (4 years)
查看专业详细信息请戳官网:
http://www.manchester.ac.uk/study/undergraduate/courses/2016/?k=&studyLevel=UG&courseSubmit=Search
Master's courses for entry in 2016
International Fashion Marketing MSc
International Fashion Retailing (Multichannel Marketing) MSc
Marketing MSc
查看专业详细信息请戳官网:
http://www.manchester.ac.uk/study/masters/courses/list/
斯特拉思克莱德大学(University of Strathclyde)
Undergraduate
Accounting & Marketing
Business Analysis & Technology & Marketing
Business Enterprise & Marketing
Economics & Marketing
Finance & Marketing
French & Marketing
Human Resource Management & Marketing
Italian & Marketing
Management & Marketing
Marketing
Marketing & Business Law
Marketing & Hospitality & Tourism Management
Marketing & Psychology
Spanish & Marketing
查看专业详细信息请戳官网:
http://www.strath.ac.uk/courses/?subject=marketing&level_ug=true&level_pgt=true&level_pgr=true
Postgraduate taught
International Marketing
Marketing
Marketing
Tourism Marketing Management
查看专业详细信息请戳官网:
http://www.strath.ac.uk/courses/?subject=marketing&level_ug=true&level_pgt=true&level_pgr=true
克兰菲尔德大学(Cranfield University)
Strategic Marketing
查看专业详细信息请戳官网:
http://www.cranfield.ac.uk/Study/Postgraduate-degrees/Full-time-courses/az-of-postgraduate-degrees